Link Popularity
Link popularity is a term used to describe the number of
websites (including directories and search facilities) which
have a link back to your site. Search engines increasingly use
link popularity as one of their criteria for ranking sites
because the results are less easily manipulated. If your site
has a lot of relevant links to it, a search engine assumed that it is a popular
resource with good content. The key in the above statement
is relevant. Garbage links that have nothing to do with
your site will not do anything to your ranking.
The eSavvyMarketing's Team can implement an effective and
customized link campaign for your website. We will first
research your target audience and study your site to learn:
-
how many sites are currently
linking to yours.
-
which sites are linking to your
competitors.
-
which sites should be linking back
to you.
We will then contact these sites and request a link. We will
maintain a database of sites linking to you and advise you on
how to make it easier for sites to link to you.
Increasing your link
relevancy & popularity leads to higher
search engine rankings and also provides a reliable source of
traffic in itself.
|